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Director of Marketing Strategy
Category: Strategy
Type: Full-Time
Salary Range: $ -
Zip Code:
Posted: 07/29/2022
Highest Education: Minimum Education
Degree title:
Experience: Minimum Experience 8 Year
Career Level: Manager
Job Status
Start Publishing: 07/29/2022
Stop Publishing: 12/29/2022
Freestyle Creative


Are you a seasoned marketing pro with 8+ years of experience? Does your experience include strategic campaign development, implementing results-based marketing campaigns, and leading teams? If so, we look forward to meeting with you! Freestyle Creative is seeking a Director of Marketing Strategy to lead our talented marketing strategy team. Our Values Before we jump into the job details, we thought it would be worth the time to mention a few things about Freestyle. We are an agency built on very strong core values. Our agency has H.E.A.R.T. (but we’ll leave it up to your research skills to find out  what those letters represent). We care about fostering a great work environment and benefits for our team (including a flexible remote work setup, competitive compensation, and 401k match). Our top goal is to build an agency that’s the best place to work. Culture is something we take to heart, and we make it a point to collaborate with teammates and have team-building on a frequent basis. It’s important that we know one another and build our chemistry. Our clients are awesome, and they trust us to be stewards of their business, not just the brand. Do we have your attention? Great! Keep reading to find out more about the job details, and hit apply if this matches up with what you are looking for to further your professional career. Position Description The Director of Marketing Strategy is a member of Freestyle’s leadership team and is responsible for leading the marketing strategy team as well as overseeing the campaigns/projects for Freestyle clients. This position maintains relationships with clients, manages and coaches the marketing strategy team, oversees the integrated campaign strategy for clients (including research, strategy, marketing plan development, and implementation of marketing tactics), and supports the new business initiatives for the agency. This position is responsible for high-level oversight of client campaign budgets to ensure they are optimized for the client, while also ensuring projects/campaigns are coming in on budget to yield profit for the agency. The Director of Marketing Strategy is responsible for managing their department, working closely and communicating with the creative services team to set them up for success, and making sure that the Freestyle team delivers the maximum value to our clients. We are seeking an experienced, adaptable, positive, highly-motivated, and strategic leader with a strong work ethic. A qualified candidate for this position must have prior and/or current experience at a marketing firm, leading traditional and digital campaigns, and representation of client campaign case studies. If this describes you, we welcome your application! RESPONSIBILITIES: Leadership

  • Attending weekly Freestyle executive team meetings and reporting on marketing strategy department updates
  • Attending quarterly leadership team agency planning sessions
  • Reviewing agency KPIs and recommend strategies to help Freestyle achieve our agency goals
  • Recommending agency systems updates
  • Communicating agency goals, KPIs, and important updates to marketing strategy team members
  • Pursuing professional development and continual leadership training

Account Strategy and Department Leadership

  • Managing the marketing strategy team
  • Assigning tasks, client projects and intern assignments on FunctionPoint and updating calendars
  • Monitoring the marketing strategy team’s KPIs
  • Coaching and training the marketing strategy team members
  • Monitoring the marketing strategy team’s growth and eNPS survey scores
  • Overseeing strategy for clients
  • Maintaining client relationships
  • Overseeing the development and team’s execution of client campaigns
  • Overseeing client campaign budgets to ensure they are optimized for the client, while also ensuring projects/campaigns are coming in on budget to yield profit for the agency
  • Overseeing all clients’ analytics (reviewing weekly status reports and End-of-Month reports sent by the marketing strategy team)
  • Leading client meetings and presentations
  • Coordinating and leading regular pod meetings with the creative team to discuss/plan on-going client projects
  • Foster a strong relationship and communications with the creative team members
  • Overseeing client financials and invoices for completed marketing work
  • Strategizing for the growth of current Freestyle clients

Freestyle Business Development

  • Regularly meeting with business prospects and helping bring in new leads
  • Representing Freestyle in the community at relevant industry groups as time allows: Ad Club, PRSA, AMA, Greater OKC Chamber, etc.
  • Leading new business discovery meetings
  • Strategizing and writing new client proposals
  • Overseeing strategy for new client pitches


  • 8+ years of professional industry-related experience in marketing, advertising or business related field
  • Experience leading teams
  • Proven work experience leading successful integrated marketing campaigns
  • Client-facing experience leading meetings, fielding questions centered around multiple media services, and pitching new strategies
  • Successful management of medium and large scale campaigns (i.e. budget, mixed media, various creative elements)
  • Campaign experience on local, regional and national level
  • Ability to demonstrate and embrace Freestyle’s core values: Hustle, Evolve, Autonomy, Respect and Team

Hours and compensation:

  • Full-time salaried
  • 40 hours per week (8 a.m. - 5 p.m., Monday - Friday)
  • Flexible remote/hybrid office setup
  • Salary commensurate with experience

Benefits:  Freestyle aims to foster a fun, collaborative, and creative environment. Fun fact: This year our team members used their professional development budgets to attend SXSW in Austin, TX! Benefits of working at Freestyle include:

  • Flexible, hybrid remote work setup
  • 401k 4% match after one year of employment
  • Comprehensive health benefits (medical, vision, dental)
  • Competitive paid time off and paid holidays
  • Monthly team building
  • Family leave
  • Short-term disability and life insurance
  • Employee assistance program
  • Profit sharing opportunities after one year of employment
  • Professional development budget
  • Continual learning and industry networking opportunities
  • Team community service and volunteer opportunities