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Senior Marketing Strategist
Overview
Category:  Account Management
Type:  Full-Time
Salary Range:  $ -
Zip Code:  73160
Posted:  11/15/2021
Requirements
Highest Education:  Minimum Education University
Degree title: 
Experience:  Minimum Experience 5 Year
Career Level: 
Job Status
Start Publishing:  11/15/2021
Stop Publishing:  03/31/2022
Freestyle Creative http://freestyleokc.com/
Description

Job Description:
Are you a marketing professional with 5+ years of experience? Does your background include results-based campaigns with mixed media strategies, creativity of all sorts, and strong client relationships? If so, you are in the right spot. Freestyle Creative is seeking an experienced Senior Marketing Strategist to develop and execute strategic marketing plans, while managing and nurturing client relationships.

Before we jump into the job details, we thought it would be worth the time to mention a few things about Freestyle. We are an agency built on very strong core values. Our agency has H.E.A.R.T. (but we’ll leave it up to your research skills to find out what those letters represent). Culture is something we take to heart, and we make it a point to foster a great work environment, collaborate with teammates, and have team-building on a frequent basis. It’s important that we know one another and build our chemistry. Our clients are awesome, and they trust us to be stewards of their business, not just the brand. Do we have your attention? Great! Keep reading to find out more about the job details, and hit apply if this matches up with what you are looking for to further your professional career.

Our Senior Marketing Strategist position involves a variety of responsibilities, including managing client campaigns, building relationships with clients, managing and hiring interns/fellowships, and overseeing coordination of any marketing, creative or advertising needs. You’ll be responsible for setting specific objectives to develop a cohesive and successful marketing strategy for our clients. We are seeking a positive, talented, adaptable, highly-motivated, and strategic teammate with a strong work ethic. A qualified candidate for this position must have prior and/or current experience at a marketing firm, running traditional and digital campaigns, and representation of client campaign case studies. If this describes you, we welcome your application!

Core Responsibilities:

Client Relationship Management

• Lead regular communication and relationship-building with clients
• Analyze sales and marketing metrics
• Research market to identify new opportunities
• Ensure brand consistency through all marketing channels
• Seek feedback to ensure client satisfaction
• Manage expectations on timelines, processes and results

Strategic Planning/Marketing Plan Writing

• Deliver client briefs to the internal team with action items and due dates based on scope of work
• Generate innovative ideas to promote client brand and products
• Establish marketing goals and KPIs for client campaigns
• Proactively pinpoint strategic insights needed for intelligent client discovery meetings

Campaign Execution and Management

• Liaise with internal teams and ensure brand consistency
• Set up project management system with invoicing structure, schedules, and tasks
• Proactive approach to collecting assets, credentials, etc. as it pertains to client campaign and/or project to more quickly and effectively deploy services
• Understanding of scope from business development
• Proper onboarding and ongoing communication with all clients
• Develop, optimize, and make strategic recommendations for mixed media campaigns
• Writing content for clients’ social media, blogs, websites and newsletters as needed
• Develop new contracts for renewals and new business
• Working knowledge of traditional media buys on platforms: TV, Radio, Out of Home, Print, Cable
• Working knowledge of digital media buys on platforms: Google/Bing, Social Media, Programmatic (CTV, Display, Video, Native, Geo-Fencing)

Budgeting and Project Management

• Manage billable hours and utilization on projects/campaigns
• Manage client budgets on a project and/or annual basis
• Assist in preparing client invoices, proposals, and marketing/media planning
• Audit client billing and media billing sheets on a regular basis

Requirements:
• 5+ years of professional industry-related experience in marketing, advertising or business related field
• Proven work experience as a Lead Strategist, Marketing Manager or Senior Account Executive
• Client-facing experience leading meetings, fielding questions centered around multiple agency services, and pitching new concepts
• Successful management of medium and large scale campaigns (i.e. budget, mixed media, various creative elements)
• Campaign experience on local, regional and national level
• Ability to demonstrate and embrace Freestyle’s core values: Hustle, Evolve, Autonomy, Respect and Team

Bonus Points:
• Sample marketing plan
• Case studies documenting proven results from previous campaigns
• Supporting evidence of medium and large scale client campaigns
• Client success stories

Reports to:
• Day-to-day: VP, Director of Account Services
• Overall: President

Hours and compensation:
• Full-time salaried
• 40 hours per week (8 a.m. – 5 p.m., Monday – Friday)
• Salary commensurate with experience

Benefits:
• Fun, collaborative, creative office
• Flexible, hybrid remote work setup
• Monthly team building
• Comprehensive benefits (medical, vision, dental, short-term disability, 401k and life insurance)
• Profit sharing opportunities after one year of employment
• Professional development budget
• Continual learning and industry networking opportunities
• Team community service and volunteer opportunities

Apply now at freestyleokc.com/careers